Fractional Strategists - When, Why, and How? with Natalie Ellis from The Product Bus

Natalie Ellis, who has just joined The Product Bus full time as Partner & CEO, joins host Scotty Allen to talk about fractional leadership, particularly in the product strategy space. We discuss the pros and cons of fractional strategists, when the timing is right to engage them, what to look for in a strategist and an agreement - and much more! Learn more about Natalie at LinkedIn: https://www.linkedin.com/in/n-j-ellis/ -------------------------------------- The Bootstrap is a production of Hieland Road for The Product Bus. It was developed by Scotty Allen and Declan Magee. Our producer is Sammy Perryman with assistance from Portia McEwan.