You’ve been told to "just buy leads" — and you’ve been robbed blind. In this episode of the Law of Attraction Secrets podcast, host Natasha Graziano sits down with Peter Roth, founder of Scalify and the outbound call center king who builds high-performance lead generation machines for seven and eight-figure companies. Peter doesn't just teach sales — he lives it. And today, he’s revealing why most business owners are failing at cold outreach, how to sell without feeling like a scammer, and the truth about building your own internal call center. If you are a real estate agent, mortgage broker, insurance professional, home services provider (roofing, HVAC, plumbing), or any B2C entrepreneur who needs more appointments — this episode is your playbook. What You’ll Learn in This Episode: Why buying leads is one of the biggest scams in business — and what to do instead. The #1 mistake almost every salesperson makes (hint: they talk about their product before building pain). The simple "pain + urgency + humor" formula that turns cold calls into warm appointments. Why conviction outsells training every single time — and how to find yours. The viral "Dog Poop" video strategy that makes prospects laugh, trust you, and remember you for weeks. Peter’s shocking $100k story: How his own overseas managers tried to extort him, steal his clients, and hijack his business — and how you can protect yours. How to manage virtual assistants across borders without losing control of your company. Why Listen? Peter Roth doesn't sell theory. He sells what works. His company, Scalify, builds outbound call centers that are predictable, scalable, and affordable — and he’s giving away the exact strategies he uses for his own clients. Whether you’re a solopreneur or scaling a seven-figure brand, this episode will shift how you think about sales, trust, and energy. As Natasha says: "Confidence equals conviction. And conviction sells." #LawOfAttractionSecrets #NatashaGraziano #PeterRoth #ColdCalling #LeadGeneration #SalesTips #B2CMarketing #ConvictionSells #ManifestationForEntrepreneurs #Scalify #StopBuyingLeads #PodcastEpisode Want to Become MAGNETIC Too? Join Natasha inside her signature membership: 🖋 Scripting Society School ✨ Live coaching calls ✨ Guided scripting activations ✨ High-vibe community of manifestors ✨ An abundance of Bonus trainings to master love, money & business 👉 Enroll now whilst it’s only $88 for access!! https://natasha-graziano.mykajabi.com/start-1 Join the waitlist to book a private coaching session with Natasha: 👉 https://start.natashagraziano.com/iconstatus ⸻ Connect With Natasha: • Instagram: @natashagraziano ( https://www.instagram.com/natashagraziano ) ⭐ Love the Episode? • Tap Follow or Subscribe • Leave a 5-star review if this episode shifted your energy • Screenshot & tag Natasha to be reposted! Hosted by Simplecast, an AdsWizz company.