Ever wondered what really goes into a 6 figure launch? Today I'm joined by my pal Alice Benham, and she's sharing the behind the scenes of the incredible launch of her program On It. Alice shared her honest thoughts around: - her mindset going into the launch - how she rebuilt her confidence and got rid of the launch scaries - some real data and numbers from her launch, including how many she had on her waitlist to get her results - the strategies she used to have such a successful launch I was lucky enough to see behind the scenes of this launch in real time, as Alice is also a member of Luminous Launching, so I knew this chat would be a goodie and BOY did she deliver! This episode is a must if you have launches coming up this year, it's full of honest reflections, lessons and super tangible tips to take with you into 2026. PS. Luminous Launching is opening on Feb 2nd - if you're not already on the waitlist, you can join here. LINKS: Alice Benham Find AB on insta AB's new program - mentioned in the episode