Episode 100: The 17th Annual Customer Choice Awards

The votes are in, and the time has come to reveal the winners of the 17th Annual Trader Joe's Customer Choice Awards! Seventeen years of celebrating our customers' favorite products, as voted by you, our customers. It's just as exciting to us this year as it was in year one. Favorite cheese? It's here. Favorite snack? It's a crunchy one. Favorite Trader Joe's product overall? It's delicious! We have the results, including a couple of surprises – headscratchers, really, and we're here for 'em. Listen in for all the details, and visit traderjoes.com for the full list. We close out this episode with a little self-indulgence (even more than usual!), and a look toward what's ahead. Transcript (PDF)