In the latest episode of the DEP In Basin Observations podcast, Bill and John sit down with Larry Bruno, Chairman & CEO of Core Laboratories, to discuss how the nearly 90-year-old company is positioning itself for the next phase of the energy cycle. Larry walks through Core’s expansion into unconventional reservoir analysis in the Middle East, the balance between offshore and onshore markets, and what rising international FIDs mean for the business. He also details how Core differentiates itself through proprietary technology, disciplined capital allocation, and a culture focused on client trust and technical excellence.