Why You're Struggling with the Easy Stuff as a Founder

Today, we talk about why you struggle so much with easy, seemingly straightforward tasks as a founder. You probably assume this is a productivity problem, but it's actually a nervous system problem - you've maxed out your Risk Threshold. We talk about how to navigate that and build a startup while being a human. Also, I'm writing a book! HELP BRIAN WRITE A BOOK Tacklebox 00:30 - Brian’s Writing a Book 02:34 - Why Easy Stuff is Hard 05:02 - Your Risk Threshold 07:15 - The Riskiness Equation 11:27 - Why This Is So Bad and What To Do 14:14 - The End