He drove 60 miles with coolers full of tilapia and came home with a check that barely covered his feed. The processor made money. He didn’t. In Episode 7 of Farm Fresh, we talk money — for real. This is the episode where we stop thinking like a hobbyist and start thinking like a backyard business. You’ll learn why selling your fish wholesale almost guarantees you stay broke, and how to price and sell direct so your tank actually pays you back.