What if the data you need to grow your dental practice is already sitting right in front of you...you just can't see it yet? In this episode of DEO's Growth Secrets, Emmett Scott sits down with Emily Ryba, Co-Founder and CEO of OSDental, who started her career as a CPA specializing in dental and spent years watching practice owners make major decisions without the full financial picture. After building a $1 million data warehouse for a 42-location dental group, she realized there had to be a better way...and OSDental was born. You'll hear why most practice owners are only seeing 30% of their data and what's hiding in the other 70%, why the average dental practice loses 1 to 3% of revenue simply from lack of data visibility, and why your collections report might be telling you a story that isn't actually true. Emily also breaks down how data transparency changes team behavior, what untreated perio is quietly costing your practice, and why giving your team access to the right data is the fastest way to make them act like owners. If you've ever felt overwhelmed by your numbers or unsure what they're actually telling you...this one will change how you see your business. 📲 To learn more about OSDental, visit: https://osdental.io/ 💡 OSDental is part of DEO's Cost Savings Club. DEO Members can submit an interest form in the DEO App to get access. Not a DEO Member? 🎯 Schedule your free Growth Accelerator Call and take the first step toward becoming a DEO member 👉 https://bit.ly/4mt66YI