To get free fractional shares worth up to £100, you can open an account with Trading 212 through this link - https://www.trading212.com/join/ALI. Terms apply. When investing, your capital is at risk and you may get back less than invested. Past performance doesn’t guarantee future results. Pies & Autoinvest is an execution-only service. Not investment advice or portfolio management. Automatic investing refers to executing scheduled deposits. You are responsible for all investment and rebalancing decisions. *Other fees may apply - https://www.trading212.com/terms/invest Apply to join the Lifestyle Business Academy - https://go.lifestylebusiness.com/dd_apply_mar If you want to start or grow a channel, check out my Part-Time YouTuber Academy here 👉 https://www.ptya.com/part-time-youtuber-academy?utm_source=deep_dive&utm_medium=description&&utm_campaign=Nir_Eyal 📚 Check Out My New York Times Bestselling Book Feel-Good Productivity! 👉 https://go.feelgoodproductivity.com/podcast 📧 Sign up for LifeNotes - my weekly newsletter where I share actionable productivity tips, practical life advice, and high-quality insights from across the web directly to your inbox. 👉 https://go.aliabdaal.com/lifenotes/podcast In this episode of Deep Dive, I’ve compiled the best advice and strategies I’ve received on this podcast over the years that I’m now using to scale my business from 7 to 8 figures. From focusing on growth and North Star metrics to balancing wealth with purpose, I share insights on automating investments, debunking passive income myths, and finding fulfilment beyond financial success—all while emphasising introspection and clear goals. Enjoy 🙂 (00:00) The Growth Journey: Insights from PayPal (02:54) Identifying Key Growth Strategies (05:45) Understanding Growth Roles in Startups (09:07) Mapping the Customer Journey (11:48) Experimentation and Learning from Mistakes (15:11) The Importance of Focus and North Star Metrics (18:05) Engagement and Retention Strategies (24:59) Automating Investments with Trading212 (26:59) The Illusion of Passive Income (30:47) Finite vs. Infinite Games (35:31) Wealth and Purpose: Finding Balance (40:21) The Journey Beyond Wealth 🔗 CONNECT WITH ALI 🎥 YouTube Channel 🐦 X ( Twitter ) 📸 Instagram 💻 Website 👥 Linkedin 📄SHOW NOTES & TRANSCRIPT Visit the website for the transcript and highlights from the conversation - https://aliabdaal.com/podcast/ 🎙 ABOUT THE PODCAST Deep Dive is the podcast that delves into the minds of entrepreneurs, creators and other inspiring people to uncover the philosophies, strategies and tools that help us live happier, healthier and more productive lives. Want to start your own podcast? We use Transistor!