In this podcast episode, Dr. Jonathan H. Westover talks with Milica McDowell about encouraging and incentivizing walking programs for employees. Dr. Milica McDowell is a dynamic healthcare leader and educator with over 20 years of clinical, entrepreneurial, and academic expertise in physical therapy and e-learning innovation. Currently serving as Associate Vice President of Education at U.S. Physical Therapy, she spearheads strategic partnerships with professional PT and OT schools and drives student engagement across the organization's national platforms while supporting over 140 partner brands. Previously, Dr. McDowell led Physitrack's global e-learning division, Physicourses, where she oversaw a multidisciplinary team and collaborated with prestigious institutions including Gray Institute, Evidence in Motion, and the Hospital for Special Surgery. In this capacity, she launched evidence-based professional education programs for medical and wellness practitioners worldwide. Her career spans diverse leadership roles across academia and entrepreneurship. As Adjunct Faculty at Montana State University, she mentored students in human performance. She has also held leadership positions in startups across orthopedics, fitness, biomechanics analytics, and medical equipment sectors. Her entrepreneurial success includes two M&A exits, with two additional exits in future planning. Dr. McDowell holds a Doctor of Physical Therapy (DPT) from Idaho State University, where she researched risk factors for non-contact knee injuries in young athletes, and an MSPT from the University of Colorado Health Sciences Center. She is scheduled to begin her MBA at USC's Marshall School of Business in fall 2025.