How do you scale a credit repair business to $10 million? Bruce Politano just made Credit Repair Cloud history as the first ever $10 Million Award winner, and he's breaking down exactly how he did it. Bruce is the founder of Credit Repair Junkies, made the Inc. 5000 two years in a row, and runs the largest credit repair outsourcing operation in the industry. In this episode, he gives the real version of his road to $10 million, the lessons that nearly broke his first business, and why he sold a 7,000-client company only to start over from scratch. He gets tactical too, sharing the exact pitch he uses to land lender partnerships, the Facebook tagging strategy that generates leads daily, the 5x5x5x5 follow-up method, and the five questions every credit repair CEO must answer to scale on purpose. Whether you're stuck at $5K a month or grinding toward your first million, this is the kind of advice you only get from someone who's actually done it. Tune in! P.S. No Highlight Reel 06:00 7,000 Clients From One Strategy and Zero Ad Spend 07:20 Why He Sold It All and Started Over 09:10 Impact Over Income. Why the Money Stops Being Enough 13:00 Stop Being the Face. Build a Business That Runs Without You 18:44 The Biggest Mistake New Owners Make With Ads 20:56 Why Free Clients Is a Bad Idea and What to Do Instead 23:08 How to Land Your First Lender Partner 25:08 Stop Marketing to Everyone. Aim for the Bullseye 30:40 Zero to $100K Is Stepping on Legos 35:10 When to Hire Your First Employee 37:06 Stop Obsessing Over Leads Before You Have a Foundation 40:48 How to Get Clients for Free Using Facebook 47:10 How He Took 6 Months Off Without Touching the Business 01:02:28 The One Automation That Saves the Most Time 01:04:42 Customer Service Beats Results Every Time 01:07:36 The Best Time to Ask for a Referral 01:09:26 Rapid Fire Questions 01:10:06 What's Next for Bruce and How to Reach Him Additional Resources: Credit Repair Junkies Get a free trial to Credit Repair Cloud Get my free credit repair training 5 Possible Reasons and How to Fix Them Make sure to subscribe so you stay up to date with our latest episodes.