This week, we're bringing back this conversation with Cole Walliser as an encore presentation - originally published February 11th, 2025. Director and Content Creator Cole Walliser (@colewalliser) has captivated millions with his iconic GlamBOT videos and behind-the-scenes glimpses of Hollywood's biggest moments. In today's episode of CREATOR: the Podcast, we explore how this self-taught filmmaker went from making DIY videos in Vancouver to becoming one of entertainment's most influential creators with over 20 million followers across platforms. Cole shares his unconventional path to success, from editing dance reels for $250 to shooting global superstars like P!nk and Katy Perry, and transforming red carpet coverage with his work directing celebrities for GlamBOT. Learn how he built multiple revenue streams through directing, hosting, and brand partnerships, his approach to navigating Hollywood's traditional and digital landscapes, and why he chooses to focus on narrative storytelling despite his social media success. Whether you're an aspiring filmmaker, content creator, or digital entrepreneur, Cole's insights on building a multi-faceted entertainment career, managing brand relationships, and staying true to your creative vision will help you navigate the evolving world of digital content creation and traditional media. To learn more about CREATOR: The Podcast, visit creatorthepodcast.com 0:00 - Introduction to Cole Walliser 1:17 - Cole's Background and Early Career 2:15 - Getting Started with Video at Age 15 3:08 - Moving to LA and Starting Out 4:03 - DIY Filmmaking Approach 5:01 - Early Connections Through Dance Community 6:11 - Big Breaks: Miley Cyrus and Pink 8:14 - The "Fake Out" vs. Real Big Break 10:13 - Working for Free: When It Makes Sense 11:07 - Current Business: Director, Host, and Creator 13:07 - Samsung's "Exposure" Show on Hulu 14:38 - The Glam Bot Story 17:53 - Negotiating Content Rights with E! 20:40 - Favorite Celebrity Glam Bot Moments 22:51 - What Pays the Bills: Brand Partnerships 25:00 - Triple Threat: Director, Talent, and Distribution 26:28 - Moving into Narrative Filmmaking 29:26 - The Process of Making Indie Films 31:21 - Film Festival Strategy 34:02 - Advice on Getting Representation 38:10 - Common Misconceptions About Agents 40:03 - Finding Brand Deals: Spec Work Strategy 42:25 - The Importance of Reels 44:01 - Building Your Team 45:16 - New Business Venture: Coffee Company 48:18 - Memorable Travel Projects 50:13 - Three Country Question: Canada, US, Italy 51:15 - Closing Thoughts