This is a little bit of a having your cake and eating it too kinda story. Today's guest is an impressive example of a women who's managed to run a world-class business in the city while remaining strongly involved in the evolution of her family farm. Ali Lord is the CEO of Headbox Australia, an innovative digital events company that she runs by going between her family farm in remote north QLD and head office in Sydney. I've been wanting to speak with Ali since I heard her parents Artie and Casey Lord speak about succession planning at the Rabobank Tent at Beef Week. Really, really impressive stuff. And Ali, our guest today- their daughter - is the proof in the pudding. CEO of her own company (which has not a lot to do with ag) and a silent partner, family stakeholder of the farm with a fiance who's a manager there. This interview has a bit of everything - it's defs got a girl boss vibe and there's talk about succession planning, productvity hacks, travel tips, podcast recommendations, how to run a good business, childhood influences, gardening and even Elon Musk. This is a Manson Podcasting production in partnership with Rabobank Australia.