Most people think money is the goal. Dan Uszaki, Athletic Director of Northern Burlington Schools and CEO of GLOW, created as a JOKE but now has taken off as a 20-acre winter attraction featuring millions of twinkling lights each holiday season! Proving that money is water—move it, don’t worship it. In this episode, we go from entitlement culture and raising tough kids… to building multiple businesses from scratch, scaling a massive seasonal operation, and why the “product” isn’t what makes you win—customer experience does. This episode proves that there are no “bad business ideas”; it's all about the execution. You Won’t Want To Miss..-How a college joke turned into multiple real businesses-Why customer experience beats “perfect work” every time-The Christmas lights obsession that scaled into a massive attraction business-The 3 hardest lessons: say no, listen to customers, expect 24/7 grind-The real way to handle business partners when visions don’t align If you’re trying to build something real—this episode will change how you think about money, hard work, and what actually makes customers stay. Hit play, take notes, and start moving like an owner. Follow my guest at:-Instagram: https://www.instagram.com/visitglow/ -Webpage: https://www.visitglow.com/ -X: https://x.com/visitglow -Facebook: https://www.facebook.com/VisitGlowNJ Follow me on all Social Media: @LanceBachmannBuild It To Sell It: Home Service Secrets with Lance Bachmann Build It To Sell It Conference is where serious business owners go to scale, systemize, and position their company for a profitable exit. This is not another motivational event. This is a real-world, operator-led conference built for entrepreneurs who want clarity, structure, and results. Join us December 7–9 in Hollywood, Florida, for three days of real strategy, real numbers, and real execution. You’ll learn how to grow revenue, build leadership teams, clean up financials, and create a business that buyers actually want. This event is powered by the Build It To Sell It Movement, created by entrepreneurs who’ve built and sold multiple companies across home services, roofing, HVAC, and more. #BuildItToSellIt #BusinessConference #EntrepreneurLife #ScaleYourBusiness #BusinessExit #HomeServiceBusiness #CEOlife #PrivateEquity #BusinessGrowth #LanceBachmann