In this episode of "Your Business Needs A Branded Podcast," I'm dishing out some home truths about starting a branded podcast in 2024. Hi! I'm Neal Veglio, better known to my friends, clients and peers as "The Podmaster". If you want to check out my other show of that name, which is aimed more at independent and DIY podcasters, you'll find it here. https://www.podmastery.co/ Back to you, as someone in charge of the marketing of your brand. Perhaps you're thinking of adding a podcast to your marketing mix this year? I urge you to listen to this episode first. I'm sharing 8 things you'll need to consider before you do. They could well end up being reasons NOT to start a branded podcast in 2024! As the founder of Podnows Podcasting, I like to share my expertise and offer valuable insights for brands and entrepreneurs who are considering launching a podcast. Listen to learn the real challenges and expectations of starting a branded podcast in 2024. If you've listened and you think you're ready to start your branded podcast, you can check out the services we offer brands like you, below. podknows.co.uk Mentioned in this episode: Podknows Launch Book Get our free book "Podcast Launch Strategy" Free Launch Book Chapters This podcast uses chapters in apps that support them.