This week's episode is all about branding for businesses. I'm joined by Nadim Sadek, CEO of ProQuo AI, a business that is revolutionising brand management by offering real-time AI-powered guidance that arms brand managers with the tools they need to optimise campaigns and make decisions in real-time. Everyone has a brand. This is what sets you aside from the crowd. You want to identify who your target audience is and make sure your values align with them. There will be a promise and a need to...