#4 How AI & AR are Changing the Face of Beauty with Sowmya Gottipati (Estée Lauder)

In this episode, we are going to talk to Sowmya Gottipati, VP of Global Brand Technology Leader at Estée Lauder about how Artificial Intelligence and Augmented Reality are becoming a major part of the customer’s journey and purchasing experience in the beauty industry integrating virtual try-ons at home on our devices and in-store with smart mirrors.